It’s our guess that proposed reforms released for public consultation last week relating to highly contentious parts of the Future of Financial Advice (FoFA) legislation were met by whoops of joy in the advice community. FoFA was born out of the chaos sparked by the Storm...

Woody Allen’s quote “Eighty per cent of success is showing up” is a favourite amongst financial services people constantly exposed to dynamic markets.  But just how relevant is it to today’s more complex and challenged industry? In 1977, the time of Woody’s famous quip, you’d have...

If hedge funds want to shape the perception of their industry, they need to reconsider their communication strategies, develop media relationships and reassert their original investment premise of real returns. This was the upshot of a panel discussion hosted by the Alternative Investment Managers Association (AIMA,...

Benchmark Media completed its masthead trio this month with the launch ofInsto Report, an online weekly newsletter edited by respected institutional markets and superannuation industry reporter Wouter Klijn. Financial Observer and Self Managed Super [SMS] magazine debuted earlier this year.  Kate Kachor edits the morning online...

To anticipate is a key part of effective communications.  So here is some perspective should you be wondering why brand a corporate communications firm with birds and feathers? For us, birds inspire communication ingenuity.  Their sounds, colours and movements communicate in a way that words and...

When the Commonwealth Bank recruited some of our best financial services journalists from the industry late last year, it marked a new phase for communications, where corporations are building their own publishing forces. A team of top calibre writers are now creating content for CBA’s online...